Amplify, the company owned by Rupert Murdoch, won a $12.5 million contract to develop formative assessments for Common Core tests. The award was made by the Smarter Balanced Assessment Consortium, one of two groups funded by the Obama administration to create national tests, administered online. Joel Klein runs Murdoch’s Amplify division.
When Murdoch purchased Wireless Generation in the fall of 2010, he said:
“When it comes to K through 12 education, we see a $500 billion sector in the U.S. alone that is waiting desperately to be transformed by big breakthroughs that extend the reach of great teaching,” said News Corporation Chairman and CEO, Rupert Murdoch. “Wireless Generation is at the forefront of individualized, technology-based learning that is poised to revolutionize public education for a new generation of students.”

Smarter Balanced
doublespeak
Now we are going to have to name an airport after him!
Commie Core is bringing out the cock roaches
The travesty of our time is that we as teachers and parents and student need to really wake-up,push back and find back our collective voice to to say No More. We can no longer isolate ourselves nor deceive ourselves into inaction. The violent assault on our mental, physical, financial health from so called reform and nonrenewable technology innovations new teacher evaluations and data collection/reporting systems (i.e. Grow reports now ARIS, SESIS) will become half measures financially and educationally, (Again) to perpetuate generations of children ill prepared to compete domestically and globally. We have substandard technology from the last century, school buildings decaying due to deliberate neglect. When a Success academy or any other Charter School co-occupies in a NYC school all of sudden the building in less than six months will have an upgraded renovated space and state of the art technology and lots of resources. The rest of the building remains almost the some. This collusion is criminal against what we as a nation should fight against. Duncan was right it is the civil rights issue of our time but in the hands of corporate profiteers, contractors, politicians from mayoral control to the White House.