KIPP is the largest charter chain in the nation. It grew thanks to the generosity of the Walton Foundation, the Fisher Family Foundation (the Gap, Old Navy, etc.), other billionaire funders, and huge grants from the U.S. Department of Education’s Charter School Program (thanks, Betsy DeVos).

KIPP’s slogan was “Work Hard, Be Nice.” Jay Mathews wrote a laudatory book about KIPP with that title. It implied submissiveness as the path to success. KIPP was one of the original “no excuses” chains.

The KIPP team brought students to perform at the Republican National Convention in 2000 that nominated George W. Bush. It became clear that KIPP was a darling of the right. What did Republicans like so much about KIPP? Was it implicit in their slogan?

Michael Klonsky reports that KIPP has decided to drop its famous slogan.

In a world turned upside-down and right-side-up by the Black Lives Matter Movement, a new slogan was needed.

KIPP has not yet found a new slogan.

Any suggestions?