Leonie Haimson and Rachel Stickland are warriors for student privacy. Together, they mobilized parents in state after state to oppose inBloom, the massive data-mining project funded by the Gates and Carnegie Corporations for $100 million with software developed by Rupert Murdoch’s education division; thanks to their efforts, inBloom folded.

But the data mining hasn’t stopped. Vendors are eager to get your child’s name, address, grades, records, interests, and hundreds of other personally identifiable bits of data. We thought our children’s data was confidential and protected by federal law, but as Haimson and Stickland explain in this article, this is no longer the case because the U.S. DOE revised regulations in 2008 and 2011 to make data mining possible without parental consent.

Now Congress is revising the privacy law, but it is inadequate to protect children’s privacy. Haimson and Stickland explain what needs to be done to stop the commercial invasion of children’s privacy.