Yesterday, the New York Times published an editorial vigorously agreeing with the Obama administration’s plan to give ratings to colleges and universities and agreeing with Education Trust that federal aid to colleges should be tied to those ratings. EdTrust was and remains one of the strongest supporters of NO Child Left Behind, having helped to write that abominable law.

On principle, I oppose the ratings game and believe it will turn into NCLB for higher education, with incentives that undermine the mission of the institutions as they get caught up in the numbers game. How will colleges measure the “value-added” of courses in philosophy, ancient history, art, and music?

The Times apparently doesn’t read its own stories. It doesn’t recognize that students are discouraged not by a lack of information but by the crushing debt they incur. Why don’t we have low-cost or free public colleges? The Times has reported in the past about how states have shifted costs from the public to students. Why is this not a more pressing need than data?

When the Times says that the U.S. has among the lowest college graduation rates in the developed world, it should have mentioned that one nation with a much lower rate is Germany, the dominant economy in Europe. What does Germany know that we don’t know?

If the Times thinks that getting a higher college graduation rate matters, why not propose ways to reduce the cost to students? The greatest barrier to college access and completion is affordability, not lack of data.