A reader forwarded the following story.

Microsoft and Pearson will join forces to build “the first curriculum…for a digital personalized learning environment that is 100 percent aligned to the new standards for college and career readiness.”

Now we see the pattern on the rug.

It begins like this:

New York, NY (PRWEB) February 20, 2014

Today Pearson announced a collaboration with Microsoft Corp. that brings together the world’s leading learning company and the worldwide leader in software, services and solutions to create new applications and advance a digital education model that prepares students to thrive in an increasingly personalized learning environment. The first collaboration between the two global companies will combine Pearson’s Common Core System of Courses with the groundbreaking capabilities of the Windows 8 touchscreen environment. The Common Core System of Courses is the first curriculum built for a digital personalized learning environment that is 100 percent aligned to the new standards for college and career readiness.

“Pearson has accelerated the development of personalized digital learning environments to improve educational outcomes as well as increase student engagement,” said Larry Singer, Managing Director for Pearson’s North American School group. “Through this collaboration with Microsoft, the global leader in infrastructure and productivity tools for schools, we are creating a powerful force for helping schools leverage this educational model to accelerate student achievement and, ultimately, ensure that U.S. students are more competitive on the global stage.”

“Personalized learning for every student is a worthy and aspirational goal. By combining the power of touch, type, digital inking, multitasking and split-screen capabilities that Windows 8 with Office 365 provides with these new Pearson applications, we’re one step closer to enabling an interactive and personalized learning environment,” said Margo Day, vice president, U.S. Education, Microsoft Corp. “We’re in the middle of an exciting transformation in education, with technology fueling the movement and allowing schools to achieve this goal of personalized learning for each student.”

In addition, iLit, Pearson’s core reading program aimed at closing the adolescent literacy gap, will be optimized for the Windows 8 platform. Designed based on the proven instructional model found in the Ramp Up Literacy program, which demonstrated students gaining two years of growth in a single year, iLit offers students personalized learning support based on their own instructional needs, engaging interactivities, and built-in reward systems that motivate students and track their progress.

Read more: http://www.digitaljournal.com/pr/1748922#ixzz2uLL0Nx7J