A reader enters the loss aversion content with these ideas:
1. If your students get low scores, the New York Post puts your picture on the first page and says you are the worst teacher in New York City. Uhhh, too late, that already happened.
2. If your students get low scores, they take away your tenure. Darn, too late. That’s already happened.
Well, don’t give up. There must be some punishment that hasn’t already happened.
Diane Ravitch's blog 
C’mon – Let’s stop messing around and get down to what really motivates teachers: ditto paper. If a teachers allotment of copy paper was tied to test scores, every school in the nation would see a 50% improvement. (Assuming they had unlimited access to erasures too!)