Wasting no time to cash in, Ivanka Trump is offering the bracelet (copies) she wore on “60 Minutes” for $10,000.

But all is not well with the Trump brand. The name “Trump” will be removed from threee residential buildings in Manhattan, in response to a petition signed by many tenants. The owner of the building says he did not respond to the petition, but you can bet your bottom dollar that he realized that the Trump name does not add value to his properties in a neighborhood that voted heavily against him.

I am pleased to see that the petition was started by my college classmate and dear friend, Linda Gottlieb, who gathered 600 signatures demanding the removal of the Trump name from the building she and her husband live in. Linda was also the producer of “Dirty Dancing,” clearly a force to be reckoned with.