Leading advocates for student privacy warn that the Senate Commerce Committee is close to approving legislation that will NOT protect student privacy.

For Immediate Release: September 21, 2016

Contact: Rachael Stickland; rachael@studentprivacymatters.org, 303-204-1272

Parent Coalition for Student Privacy opposes passage of Daines/Blumenthal SAFE KIDS Act

Coalition members fear the bill would open up the floodgates of commercialism

The Parent Coalition for Student Privacy, composed of parents, advocates and educators throughout the nation, and whose members led the fight against inBloom, came out against the SAFE KIDS Act, co-sponsored by Senators Daine and Blumenthal, scheduled to be marked up in the Commerce Committee today.

Rachael Stickland, co-chair of the Parent Coalition for Student Privacy said, “While we appreciate the sincere motivation of these Senators to put controls on how personal student information is used by companies and organizations, we believe that this bill would inadvertently further erode student privacy. Right now, both the Student Privacy Pledge and FERPA, as well as other federal laws, actually ban the use of student data for non-educational purposes including behavioral advertising, while this bill would seem to allow for that possibility. There is also much confusion and ambiguity in the bill’s language about how parents would be informed about how their children’s data is being used by companies, how to request its deletion, and when this will occur, as well as what specific security protections will be required to protect against breaches.”

Josh Golin, Executive Director of Campaign for a Commercial Free Childhood, said: “The bill, though well-intentioned, has far too many loopholes to give children the protection from commercial exploitation that they deserve. It allows unlimited targeted ads to students through the use of apps assigned by schools, as long as these ads are based on personal information gained through an individual online session. It also exempts some of the most frequently assigned websites and apps such as YouTube. This is unacceptable, as advertising is harmful to children and detracts from any educational benefits the program might otherwise provide.”

Leonie Haimson, the Executive Director of Class Size Matters and the co-chair of the Parent Coalition concluded, “We would like to work with Senators Daine and Blumenthal and the other members of the Commerce Committee, on improving this bill to ensure that student privacy is strengthened rather than further eroded. Right now, we cannot support this legislation given the huge push from the ed tech industry to exploit our children’s personal information and to treat them as consumers rather than as students. Parents are increasingly concerned about the accelerated adoption of so-called educational apps in schools; we strongly believe their use must be approached with caution and regulated with a firm hand, to ensure that they do not violate children’s privacy and safety or undermine the learning experience. We fear this bill would further open up the floodgates of commercialism.”
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