Rita Solnet is a parent activist in Florida who works hard to support public education in Palm Beach County, in Florida, and across the nation. She is a co-founder of Parents Across America.

She writes in response to the article about whether schools are and are not like businesses:

I am a product of corporate America and still involved in organizational consulting for corporate America.I listened to the lobbyists and the FL BOE members recklessly scatter business terms throughout their State BOE meeting this week. At one point I wanted to shout “these business terms are for companies with products; they’re not meant for the process of educating children.” Not to mention the fact that some of the terms were preposterously misused.Frequently interspersed with education jargon were terms like: Rebranding; ROI (return on investment);, ROA (return on assets); Six Sigma (a program emphasizing quality and perfection in production); Seedcorn (money set aside to generate more profit in future); Market Leader (referring to the state being a ‘market leader’) and others.

If I closed my eyes I could have been in the board room of any of my clients.

Outside of the obvious fact that children are not products and that business methods are not interchangeable nor conducive to educating our children, I discovered something else. Many of them grossly misused these terms. It appears to me they are trying to force fit education into a business operating mold but they are botching that up too.

The light bulb turned on for me when I glanced at the FL BOE Strategic Plan. Every goal was listed as “TBD (to be determined). I nearly laughed out loud. No corporation in the world would submit a Strategic Plan to their Board of Directors for SIGNATURES with every Goal listed as “to be determined!”

Sigh.