It was supposed to be the movie of the year.
Big stars, big budget for promotion.
All of Rupert Murdoch’s publications sang its glories.
CBS held a greatly hyped rock concert to “honor teachers” just as the film “honored teachers” (not).
NBC gave it a big sendoff as part of Education Nation.
The New York Public Library hosted a grand premiere and private showing for high society.
All to promote a film produced by a rightwing billionaire who hates public education and teachers’ unions.
The good news: Never has a lavishly promoted film sunk so fast.
It opened in over 2,500 theaters and had the worst opening week of any film in wide distribution in the past 30 years.
The box office was so bad that two weeks after opening, it was being shown in only 513 theaters.
Now, three weeks after its opening, the film is playing in 168 theaters nationwide. The weekend gross was $44,889.
Down, down, down.
Diane Ravitch's blog 
Schadenfreude in the morning.
Atlas Shrugged might run close to the falloff on this.
Now, if the reform movement could do the same.
If you mean the true educators and not the corporate reformers, there is “the Inconvenient Truth About Waiting for Superman”. It’s not Hollywood, but it is good. Google it or watch it on Vimeo.
This propaganda antii teacher union movie is so bad. there are places here in RI
where you can see it for free!
Even those seats are empty! ha ha
It is playing in only one theater in the entire NYC metro area, and only once a day at 4 pm.
This is one story I never tire of reading about. I won’t be surprised, however, if it becomes mandatory watching for incoming TFA’s and other non-union employees. And amen to Mark’s comment above.
Jeannie
Meanwhile the schools are failing the UFT spends millions on commercials funding the big corporations, and the kids suffer. This is not a site “discuss better education for all”.
And the Mayor spends billions of our taxpayer dollars to create a Byzantine choice system that helps no one.
Sadly, I wonder if the issue is not that it’s a terrible movie, but that people just don’t care about the issue it raises.