Jeff Bryant has written a powerful story that reveals the growing dominance of corporations in schools.
An apt case study of the growing corporate influence behind CTE is in Virginia, where many parents, teachers and local officials are worried that major corporations including Amazon, Ford and Cisco—rather than educators and local, democratic governance—are deciding what students learn in local schools.
CTE is a rebranding of what has been traditionally called vocational education or voc-ed, the practice of teaching career and workplace skills in an academic setting. While years ago, that may have included courses in woodworking, auto mechanics, or cosmetology, the new, improved version of CTE has greatly expanded course offerings to many more “high-demand” careers, especially in fields that require knowledge of science, technology, engineering, and math (STEM).
Education policy advocates across the political spectrum, from Education Secretary Betsy DeVos to former First Lady Michelle Obama, have praised expansions of CTE programs in schools. Fast-tracking federal funds for CTE programs in schools has become the new bipartisan darling of education policy. CTE lobbyists and advocates have successfully pressed for expanded funding of their programs at federal and state levels. And a 2019 study by the American Enterprise Institute, a right-wing advocacy group based in Washington, D.C., found that since 2004, mentions of CTE in U.S. media outlets “have grown over tenfold, and they have doubled since 2012.”
According to a September 2019 analysis from Brookings, “more than 7 million secondary school students and nearly 4 million postsecondary students were enrolled in CTE programming.” And a 2018 review of CTE programs by the federal government’s National Center for Education Statistics found 73 percent of school districts offered CTE courses that give students both high school and postsecondary credit, a potential benefit for students and parents who want to reduce the cost of college.
What has folks in Chesterfield County, Virginia, concerned is the particular brand of CTE that has come to their district. At a September 2019 community event, middle school teacher Emma Clark and others mentioned the district’s collaboration with Ford Next Generation Learning (NGL), an offshoot of the Ford Motor Company that claims, according to its website, that it “mobilizes educators, employers, and community leaders to create a new generation of young people who will graduate from high school both college- and career-ready.”
Chesterfield parents I spoke with also pointed to the district’s collaboration with the Cisco Networking Academy, an offshoot of the computer networking giant that has its own branded course offering in the Chesterfield CTE curriculum.
In a phone conversation, Clark described the district’s collaborations with these companies as “new layers” of school privatization. First, corporations like these can use the rush to CTE to flood schools with new course offerings that require technology the schools have to buy. And another layer is the CTE programs businesses help to create provide them with free job training.
The concern Chesterfield teachers and parents have about corporate influence in K-12 public school curricula is magnified enormously due to the entrance of Amazon into the equation.
The “centerpiece” of Virginia’s successful effort to lure Amazon to build a new headquarters in the state, according to state-based news outlets and state-issued reports, was a commitment to more than double Virginia’s tech-talent pipeline, beginning in K-12 schools.
“Virginia’s ultimate proposal was centered around an effort to provide Amazon—or any other tech firm that wanted to come—with all the educated workers it needed,” according to a report in the Washingtonian, and the state sealed the deal with a pledge “to plow $1.1 billion into tech schooling.” The state’s commitment to developing a tech-talent pipeline providing workers for Amazon and other companies was key to inking the deal, says an Amazon spokesperson in the Cincinnati Business Courier.
“We’re being hijacked in Virginia,” Kathryn Flinn explained to me. Flinn is a 20-year resident of Chesterfield and mother of two children, one a special-needs child, who both have attended Chesterfield County Public Schools.

Awrenchinthegears.com has detailed reports about the hijackings in plain sight and, she names the villainthropists who are responsible.
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yes, very directly
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Unfortunately, she sees conspiracies wherever she looks. In her eyes, I am part of some conspiracy, I forget which one.
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I agree that you wrongly ended up in a Gear vortex. And if, the preponderance of the site’s work was similarly bogus, I wouldn’t value it.
There’s a chaff and wheat situation there.
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Truth Conspiracy”
Conspiracy of Truth
Is very real, forsooth
Although one should be leary
It isn’t just a theory
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Well, this is disturbing.
I’ve long wanted to see more and better vocational education because kids differ. One of the MANY issues that I have with the puerile, backward Common [sic] Core [sic] is that it is inflexible. Its authors imagined a single track for all kids for all college and career paths, and that’s just crazy.
An extremely diverse economy needs kids with diverse school backgrounds, and diverse kids need alternative paths that suit their interests and proclivities.
My own family provides a case in point. I have one son who attended college and has a high-powered managerial career. My other son floundered after high school but eventually attended a PUBLIC vocational arts program operated by the Hillsborough Country Public Schools, took a degree in Auto Mechanics, and, thanks to a great placement program at his school, got a good job immediately upon graduation. He is now very happy with what he does (he loves cars and motorcycles). He was able to get training in what he actually cares about and to make his way in the world. This is a very good thing, indeed.
Kids differ. My hope is that abuses such as the ones detailed in this article can be nipped in the bud and that vocational arts programs will flourish again. We need cosmologists AND cosmetologists, and kids who want to follow these paths and are suited to them should have these differing alternatives offered by public schools.
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STEM programs “graduate twice the number of STEM graduates as find a job each year.” About two-thirds of STEM degree graduates end up employed in jobs that don’t require STEM degrees.”
The STEM shortage is a propaganda mirage promoted by companies that seek to glut the market with cheap replacement workers. Companies today do not want to invest in training workers. They want career ready workers, and inserting the training into public schools accomplishes this goal. In an oligarchy public institutions serve the needs of corporations. If parents oppose the idea, they should complain to the school board.
I am visiting my daughter who subscribes to NETFLIX. Last night I saw the Academy Award winning documentary, American Factory. It was produced by the Obama’s production company, Higher Ground. I highly recommend this documentary. It follows the purchase and operation of a Chinese company in a former GM plant. It is a study in commerce and cultural clash.
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I graduated from a ‘technical institute’ with a degree in Astronomy. I had my first computer programming course in 1961 (Algol60). So, I was immersed in what is now called ‘STEM’ from the git-go.
Science is natural philosophy, largely incorporating inductive logic. It has nothing to do with ‘vocational training’ other than the iconoclastic problem analyzing framework it elucidates. It is also the total opposite of Math (pure deduction). Science is a natural philosophy that uses mathematics as a tool. Mathematics is a gaming philosophy that strives for self-consistency. Engineering is building stuff using science and math as springboards.
The recent push for ‘STEM’ is an effort by business owners to produce a ‘workforce’ that can more easily deal with the technology (invented by engineers) that has made them more wealthy. They don’t want scientists, nor do they want mathematicians. They may want engineers (as inventive mandarins), but they probably only want technicians to run their machine. They don’t have enough brains to know the difference.
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The corporate cradle to grave model. Amazon’s foundation has preschools and Vroom app for 6th month old’s and beyond. Cheap labor indeed! Parents are being sold by slick disguses funded by DFER. They call them INNOVATION schools. Some are molded by Big Picture Learning Charters. The companies get free child labor. They call it “leaving to learn”
I watched that documentary. It is quite hypocritical to listen to Obama talk about it at the end as the producer. He did push for the TPP. “Higher Ground” hmmm….
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Thanks Diane. this is part one of a two-part report on the corporate invasion of Virginia’s public education system. Watch for part 2 to come out soon.
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Thanks, Jeff. I will post it! You do great work!
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I second that.
Jeff Bryant is a gem among education journalists.
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The Marc Tucker “Dear Hillary” letter (1992). This is how and when it started and it is finally coming to fruition.
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Yes. I was working on MArcTucker’s Dear Hillary letter proposals as a post, along with some other history from the 1980s and current policies, including ESSA requirments for CTE, Trump’s initiatives, and pending legislation designed to discourage postsecondary studies in the social sciences, arts, and humanities.
Jim McGraw the author of the Cincinnati Buissiness Courier isthe president and chief executive officer of KMK Consulting Company, LLC that serves corporate clients. He also works in a law office well-known in Cincinnati.
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It bothers me too because so much if it is junk. This is the US Department of Education apprenticeship site:
https://www.apprenticeship.gov/become-apprentice
Plug in your zip code and see if you find what they’re advertising here- good paying jobs with no-cost training where the student earns during training.
My zip code turns up for-profit truck driving schools and ordinary low wage jobs that have been relabeled “apprenticeships”. I’m actually familiar with some of these workplaces they are touting. They’re not in any way “apprenticeships”. They’re the exact same jobs one would find on any job search site.
They know that entry level food service or medical assistants are not high paying jobs, right? They know that these are the same job listings on any job search site?
They’re misleading students with this. Most of these jobs don’t even require training. I hope no lower income student skips community college because the US Department of Education told them a 12 dollar an hour job in a nursing home was a “career”. It’s garbage.
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I’m amused watching the ed reform chorus oppose the Trump Administration budget that cuts new charter school funding.
They never opposed proposed cuts to public schools, and in fact none of them even bother to mention the Trump proposals on public school funding.
I don’t mind that ed reformers lobby for vouchers and charters. I do wish they would stop pretending they do ANY advocacy for public school students though- they don’t.
Public school kids are simply omitted from all ed reform advocacy. They don’t exist in the echo chamber except as test subjects. As long as we turn our students over for 2 weeks of testing every year no one in ed reform has any interest in them at all.
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Some years ago, I had a friend who lived in Piney Creek, NC and made musical instruments for a living. He was retired from Bell Labratories. Periodically he would recount how the young college graduates who came to work at Bell would have to be trained by some of them whose experience was more hands-on.
Another friend of mine grew up in Los Angles. his father had been recruited out of a watch repair shop in Georgia as the Cold War ramped up and as money was lying about in piles for the defense industries. His father retired from the defense industry, having been trained to do the work by the company he ultimately worked for.
Both these stories illustrate that American industry used to assume it would need to train its work force. Not now. For better or worse, without argument, companies expect state-area-vocational/technical programs to produce the workers they need. Some even donate handsomely to programs that will produce the people they need.
What this means is that the schools, created to train good thinkers who would presumably become societal leaders, are now being co-opted by those who just want someone else to pay for training that does good only in a particular area.
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I grit my teeth every time I hear some industry mogul complaining that entry level employees are not trained to do their jobs now. Duh! As RT says that use to be the job of the company that hired them. Now they blame educational institutions for not preparing their workers. Give me a break! Of course it might help if we got rid of the fly by night for profit “colleges” although from what I hear most businesses know those degrees are worthless.
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